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Event tool: Event details
Event tool: Event details
Räftegård, Elin avatar
Written by Räftegård, Elin
Updated over a week ago

Event tool: Event details

When creating an Event, the tool will guide you through these six steps.


In this Article


Create new Event

To access the Event Tool, click the Event icon on the bar to the left. The Event start page holds all your created events: drafts, active and paused events.

To create a new Event, click the Create New Event button.

Navigate between the different steps in the menu on the left-hand side.

Return to the Event page by clicking the back arrow in the left bottom corner.


Event details and Contact information

  1. Give the Event a working name and a title. The work name will automatically be copied into the Title field, which you can edit if you prefer.

  2. Select the Session you work with (if you have more than one on your account). This cannot be edited after proceeding to the next page.

  3. Fill out contact name. This will appear as sender name in the inbox, for Profiles receiving emails from the Event.

  4. Enter contact e-mail address, that will be the sender e-mail address in the inbox, for Profiles receiving e-mails from the Event.


Advanced Settings

Custom data

Custom data are “local” Event-specific containers created in the Event tool. The data is stored in Profiles. Use Custom data to store event specific data, data you don't want to store for the future as a "life-long" Attribute.

For example, allergies, T-shirt size, food preferences. Custom data are stored on each Profile as Profile events and can be used for segmentation purposes.

In Registration form editor, map form field to either Attribute or Custom data, depending on how you want to store the data.


Next step

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